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Belief Builders September 23, 2025

#105 Dr. Dave Jones – Faith in the Valleys, Strength in Fatherhood

Dr. Dave Jones discusses faith, sports psychology, and entrepreneurship.

Key Takeaways

– Parents should focus on making sports fun for kids under 15, avoiding pressure and prioritizing enjoyment

– Dr. Dave emphasizes the importance of leading by example in faith and business

– Psychology plays a crucial role in marketing, sports performance, and personal growth

– Dr. Dave’s latest book “On Thin Ice” explores faith journey through a hockey-themed narrative

Topics

Dr. Dave’s Background and Business

– Founder of M is Good, a Christian advertising agency (24 years old, one of the largest)

– Transitioned from pro hockey career to marketing and psychology

– Holds a doctorate in sport and performance psychology (13-year journey)

– Works with 10-15 hockey players from NHL down during seasons

Parenting Advice for Youth Sports

– Key advice: “Just have fun with them” for kids 15 and under

– Avoid instructing/yelling; preserve trust and don’t let sport become a wedge

– Use language like “I love watching you play” instead of performance-based praise

– At 16+, parents become ambassadors, providing resources as needed

Faith in Business and Personal Growth

– Lead by example in faith journey; behavior speaks louder than words

– Create a culture/opportunity to bring people alongside in faith

– Recognize “FLAP”: Fear, Lust, Anger, Pride as common struggles

– Implement guardrails (e.g., never alone with opposite gender) to maintain integrity

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