Chris Hanks – The Cost of Change – Market Mavericks

Chris Hanks is the Founder of the ⁠Institute for Entrepreneurship (https://instituteforentr.com/)⁠. After various successful stints in developing entrepreneurship programs at colleges like The University of Georgia, Georgia State, and Kennesaw State, Chris is focused on developing the community within the Institute. You can connect with Chris through the Institute’s website or via ⁠LinkedIn (https://www.linkedin.com/in/christopher-hanks-8480539/)⁠.

Key Takeaways

Chris is committed to building a transformational organization focused on impact rather than just information
Systems and people development are crucial for business growth and scaling
Work-life balance is a myth; instead, focus on being fully present in each moment
Having a strong “why” is essential for entrepreneurial success and perseverance

Topics

The Institute for Entrepreneurship
Mission: Create the most transformational organization in entrepreneurship
Focus on impact rather than just information dissemination
Bringing together 100 transformational CEOs to mentor and develop others
Emphasis on executive development, emerging leader development, and investing in the next generation

Business Growth Fundamentals
Systems are crucial for scaling: marketing, execution, customer experience
People development is key: hiring the right people and nurturing their potential
Importance of clarity in defining success and keeping score
Need for a consistent process in developing team members

Work-Life Integration
Reject the concept of work-life balance; focus on work-life presence
Create memorable moments rather than worrying about the duration
Be fully present and focused in both work and personal life
Put away distractions (e.g., phone) during family time to show true engagement

Goal Setting and Commitment
Shift from “goals” to “commitments” for stronger personal investment
Chris’s commitment: Building a place famous for love and transformation
Recognize the challenge of loving well and creating a caring environment

Advice for Aspiring Entrepreneurs
Carefully consider your reasons for starting a business
Understand that entrepreneurship will test your character and abilities
Have a strong “why” to withstand challenges
Be willing to sacrifice and go through discomfort for long-term success
Fully commit without relying on a “backdoor” or easy way out