
Jonathan Almanzar, new CEO of Iron Forums, discusses his entrepreneurial journey with Chicken Cone and business leadership insights.
Key Takeaways
– Jonathan co-founded Chicken Cone, an innovative chicken and waffle cone concept that grew rapidly through franchising
– Key success factors: embracing ambiguity, hard work, leveraging mentorship, and being selective about opportunities
– Jonathan is transitioning to CEO of Iron Forums, a Christian business owner mastermind group, starting December 2nd
– Advice for entrepreneurs: daily actions matter, partnerships are valuable, and community support is crucial
Topics
Chicken Cone Origin Story
– Idea conceived during a hike in 2012 – popcorn chicken in a waffle cone
– Co-founded with Josh Liner, starting with fairs and festivals
– Got lucky break appearing on Food Network show at first fair
– Expanded to New York City holiday market, leading to viral social media growth
Franchising Journey
– Rapid growth after NYC success – 25,000 Instagram followers in 2 weeks
– Attended franchise expo by chance, leading to franchise development
– Sold 53 units in one year through partnership with development company
– Expanded internationally to Dubai and Qatar
Business Challenges and Lessons
– Struggled with scaling internal team to support rapid growth
– Learned importance of proper documentation and financial preparation
– Shifted focus from dense foot traffic areas to drive-through models
– Realized not every opportunity is good – became more selective over time
Keys to Franchisee Success
– Comfort with ambiguity is crucial for small business owners
– Hard work is essential – “opportunity shows up in overalls”
– Balancing business growth with family life requires sacrifices in other areas
Mentorship and Personal Growth
– Initially resistant to advice, but became more open after facing challenges
– Learned to be curious and listen to experienced mentors
– Book recommendations: Shoe Dog by Phil Knight, The Alchemist by Paulo Coelho
Iron Forums Role and Vision
– Jonathan starts as CEO on December 2nd
– Attracted by opportunity to build community and support for business owners
– Aims to meet every Iron Forums member in next 12 months