Category: Podcast

Part 1 of 2. Matthew interviews his wife, Hannah, about their family journey. They talk about dating, college life, early marriage, parenting, and why they chose homeschooling. This episode is full of faith, family values, and real-life lessons for parents and couples.

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Austin McMillan, owner of Flywheel Financial, discusses entrepreneurship, business acquisition, and financial management for small businesses.

Key Takeaways

– Flywheel Financial provides outsourced accounting services for small businesses, helping owners focus on growth

– Austin emphasizes the importance of understanding financial metrics and creating a “winnable game” for business owners

– Regular team check-ins and personal goal-setting are crucial for employee retention and business growth

– Mentorship and networking with successful entrepreneurs are vital for business owners’ development

Topics

Austin’s Background and Business Acquisition

– Started in finance at a landscape company, then traded options full-time

– Joined Flywheel Financial, then purchased the business in May 2023

– Advises carrying debt for no more than 3 years when buying a service-based business

– Stresses the importance of betting on yourself while managing risk in business acquisition

Flywheel Financial’s Services and Approach

– Provides outsourced accounting department services for small businesses

– Focuses on simplifying complex financial data into actionable insights

– Uses metrics like labor efficiency ratio to guide service-based businesses

– Helps clients grow from $900k to $5.1M in revenue over 3 years while increasing profit margins

Team Management and Employee Development

– Conducts quarterly one-on-one meetings with team members

– Uses personality assessments (Enneagram, Working Genius) to optimize roles

– Sets personal and professional goals for each team member

– Emphasizes the importance of putting people in roles that align with their strengths

Mentorship and Networking for Business Owners

– Recommends joining coaching programs with successful entrepreneurs

– Emphasizes the value of “borrowing confidence” from mentors

– Suggests connecting with local business owners doing bigger things

– Stresses the importance of continuous learning and growth

Book Recommendations

1. “Buy Back Your Time” by Dan Martell – focuses on delegating and optimizing time use

2. “Who Not How” – emphasizes finding the right people for tasks rather than doing everything yourself

Next Steps

– Follow Austin on Instagram (@austindmcmillan) for financial tips for small business owners

– Direct message Austin with the word “profit” on Instagram to receive a free guide on setting up bank accounts to prioritize profit

– Consider reading “Buy Back Your Time” and “Who Not How” for business optimization strategies

– Evaluate current financial practices and consider implementing a more structured approach to financial management in your business

Free Resource :

Wealthy Kids Gift PDF

Link: https://drive.google.com/file/d/1A1hz0SF9fFrQnzDVQh7ev3YouIq8UYui/view

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Matthew Efird introduces the Belief Builders podcast, which aims to explore individuals’ spiritual journeys and the influence of faith on their lives. He shared his own faith journey, highlighting key moments that shaped his beliefs and strengthened his faith. Throughout the discussion, Matthew emphasizes the importance of seeking wisdom and inspiration from various sources to deepen one’s faith, integrating faith into daily routines, and discerning God’s calling.

Matthew also discusses the significance of sharing and passing on faith, stressing the need to live out one’s faith consistently and engage in meaningful conversations to introduce others to the faith. He emphasizes the importance of actively passing on faith to the next generation, detailing his family’s efforts to prioritize church involvement, engage in faith discussions, and integrate faith into daily life. Additionally, he discusses the role of community and music in supporting his faith during moments of uncertainty and shared his aspiration to leave a legacy of passing on his beliefs to the next generation.

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Robert Heath, Sr., CEO of Legacy Leadership Consulting Group discusses his book Thriving in Chaos.

He talks about how to navigate life’s demands while aligning everything you do with your true purpose. He discusses the principles around living with purpose—especially for leaders and individuals looking to manage their responsibilities with clarity and intention.

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Laure Hoffman discusses her journey with Iron Forums and integrating faith in the workplace

Key Takeaways

– Laure launched Iron Forums for women in 2023, filling a critical need for female business owners to connect and grow spiritually/professionally

– Iron Forums provides a unique space for business owners to receive faith-based counsel and accountability from peers without conflicts of interest

– Integrating faith in the workplace requires prayer, wisdom, and understanding legal protections, but can powerfully impact company culture and success

Topics

Laure’s Background and Iron Forums Launch

– Moved to Atlanta 9 years ago for faith-based fundraising role

– Started “Work is Worship” business in 2016 after leaving that role

– Connected with Iron Forums by referring male business owners

– Launched Iron Forums for women in March 2023 after sensing God’s direction

– Saw immediate strong interest and impact among female business owners

Value of Iron Forums Community

– Provides peer counsel without conflicts of interest (not investors/competitors)

– Focuses on spiritual life, family, and business in that priority order

– Offers wisdom from experienced advisors in latter career stages

– Allows sharing of challenges unique to business ownership

– Facilitates connections that lead to practical help (e.g. HR advice, pregnancy resources)

Integrating Faith in the Workplace

– Pray for wisdom and opportunities to share faith naturally

– Understand legal protections for religious expression at work

– Consider a “workplace missions trip” mindset to be more intentional

– Look for ways to pray for coworkers and clients

– Allow faith to shape business decisions and company culture

Laure’s Faith Journey

– Became a Christian in high school on youth trip

– Prayed for family’s salvation; father came to faith at age 60

– Helped turn around father’s struggling business using biblical principles

– Continues seeking to help people integrate faith and work

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Tyler Martin, fractional CFO and business advisor, discusses his career journey and insights for small business owners.

Key Takeaways

– Tyler provides fractional CFO services for businesses in the $1-10M revenue range, helping with financial strategy and growth

– Key advice: Focus on systems, delegation, cash flow management, and leadership skills early on in business

– Tyler hosts two podcasts: “Profit and Grid” for home service businesses and “Think Business with Tyler” interviewing 7-8 figure business owners

Topics

Tyler’s Business Background

– Started as a CPA, left to start his own practice with zero clients

– Grew practice to 200 business clients in 5 years

– Joined and eventually led an engineering services company, growing it to $25M revenue before selling

– Now runs CFO Made Easy, providing fractional CFO services

Value of Fractional CFO Services

– Helps businesses in $1-10M revenue range with financial strategy

– Bridges gap between CPA (taxes) and bookkeeper (historical records)

– Focuses on forward-looking financial planning and business strategy

– Can be more cost-effective than full-time CFO for smaller businesses

Leadership Lessons

– Learned to adjust management style to individual employees

– Stopped labeling employees (e.g. “millennials”) and gave everyone a clean slate

– Focused on understanding what motivates each person

– Realized treating everyone exactly the same wasn’t effective

Advice for Business Owners

– Delegate effectively but still understand core business functions

– Implement systems and processes early on

– Focus on cash flow management and forecasting

– Continuously improve leadership skills

– Be proactive in financial reviews and understanding clients personally

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Rebekah Black, founder of Jambos, discusses her faith journey and nonprofit work providing pajamas to children in foster care.

Key Takeaways

– Jambos started in 2018, providing new pajamas to kids in foster care as a way to share God’s love

– Grew rapidly from serving 843 kids in year 1 to over 100,000 across 50 states and 18 countries

– Went viral on TikTok in 2022, serving 16,000 kids in 7 weeks but creating logistical challenges

– Now refocusing efforts on Georgia to build stronger systems before expanding again

Topics

Rebekah’s Faith Journey

– Grew up in small-town Kentucky, accepted Christ in 5th grade

– High school mission trip to Jamaica sparked desire for ministry

– Reconnected with calling in late 20s/early 30s after period of distance from faith

– Felt clear direction from God to serve foster care community

Origins of Jambos

– Name comes from mom’s term for pajamas + Swahili word for “welcome”

– Initial goal was to serve 843 kids in Gwinnett County, GA

– Served 5,500 kids in first year through grassroots efforts

– Operated out of Rebekah’s living room for first two years

Rapid Growth and Challenges

– Went viral on TikTok in Dec 2022 after influencer post

– Served 16,000 kids in 7 weeks, received requests from 400 agencies globally

– Created $70,000 unexpected expenses for shipping, supplies, etc.

– Highlighted need for better systems and infrastructure

Current Operations and Future Plans

– 7,000 sq ft warehouse, 3 staff members, 2,800 annual volunteers

– Refocusing efforts on Georgia (12,000 kids in foster care) to build stronger foundation

– Aiming to serve all 12,000 GA kids in 2023

– Looking to expand to Southeast U.S. in future with replicable model

Next Steps

– Pray about getting involved with foster care ministry

– Volunteer at Jambos warehouse (all ages welcome)

– Host pajama donation drives (especially for upcoming holiday season)

– Join monthly “Comfy Club” donation program ($10/month serves 1 child)

– Consider sponsoring or playing in Aug 26 golf tournament fundraiser

– Follow Jambos on social media (@JambosDonates) for updates

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Randy Hain discusses his new book “Practical Virtue” and his experiences as an executive coach and author.

Key Takeaways

– Randy Hain’s new book “Practical Virtue” is aimed at Gen Z and early career professionals, focusing on developing leadership virtues

– As an executive coach, Randy emphasizes helping individual leaders thrive rather than focusing broadly on company culture

– Randy recommends a symbiotic approach to business, where all activities support each other, creating synergy and momentum

– Randy prioritizes faith, family, health, and relationships above work, which he believes contributes to his business success

Topics

Randy’s Background and Business

– Spent 25 years in corporate America before transitioning to executive coaching and leadership consulting 13-14 years ago

– Founded Serviam Partners to focus on executive coaching for senior leaders in Fortune 10,000 companies

– Also co-owns Leadership Foundry and has authored 12 books

Transition to Business Ownership

– Spent 12 months planning and preparing before launching Serviam Partners

– Interviewed successful coaches to gather best practices and develop his business model

– Secured potential clients by discussing his offering with 10 clients/friends before launching

Executive Coaching Approach

– Focuses on helping individual leaders become the best versions of themselves

– Aims to identify and overcome obstacles to success, manage stress, and improve leadership skills

– Typically hired by companies to work with their leaders, rather than individuals hiring directly

New Book: “Practical Virtue”

– 12th book, focused on Gen Z and early career professionals (21 to early 30s)

– Covers 64 virtues in alphabetical order, with short, practical chapters

– Designed to be used with a mentor for maximum impact

Business Philosophy and Commitments

– Prioritizes faith, family, health, relationships, and then work (in that order)

– Aims to give away as many books as he sells (1000 copies of “Practical Virtue” in 2023)

– Donates 25% of business profits to causes he and his wife care about

Advice for Business Owners

– Embrace a symbiotic approach where all business activities support each other

– Focus on creating synergy between different aspects of your work

– Be willing to let go of activities that don’t align with your priorities

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Matthew Efird introduces The Family Table podcast, which focuses on family values and experiences. He shares personal details about his family, including their traditions and the format of the podcast. He also discusses the core values and parenting strategies within his family, emphasizing the importance of respect, helping each other, responsibility, and independence.

Additionally, he details the strategies for maintaining strong relationships within the family, including regular date nights and intentional time investment in their children. The conversation also touched on the challenges of navigating the pull between personal and professional commitments, and the importance of delegating tasks to create space for meaningful investments in various aspects of life.

Furthermore, Matthew delves into his method for navigating challenging discussions with his children, specifically focusing on addressing intense emotions such as anger. He stresses the value of repetition and practical guidance in these interactions, highlighting the impact of his approach on fostering meaningful and productive conversations with his children. Lastly, he reflects on the wisdom and traditions he hopes to pass down to future generations, focusing on the values of taking ownership of actions and fostering a genuine love for people within his family. The section concludes with a glimpse into the format of future conversations around the family table, where a diverse range of guests will be invited to share their wisdom.

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ

Clay Scroggins provides insights on leadership, entrepreneurship, and navigating work/life priorities.

Key Takeaways

– Clay transitioned from full-time ministry to corporate speaking, following his passion and wife’s encouragement

– Mentorship is crucial, but should be approached strategically with clear expectations and follow-through

– Balancing work and family requires intentionality, setting boundaries, and adapting to different life seasons

– Listening to trusted advisors and one’s spouse can provide invaluable guidance for career decisions

Topics

Clay’s Career Transition

– Worked in full-time ministry for 20 years at North Point Ministries

– Resigned in 2021 to pursue corporate speaking and occasional preaching

– Transition motivated by professional restlessness and wife’s encouragement

– Had 3-6 months of savings and support from previous employer during transition

Entrepreneurship and Focus

– Initially said yes to almost everything to build income and experience

– After 2 years, became more selective and focused on ideal client profile

– Target audience: Jesus-leaning business owners/leaders with 30-150 employees

– Speaks on leadership topics, particularly from his book “How to Lead When You’re Not in Charge”

Mentorship and Advisory Boards

– Recommends seeking specific advice rather than open-ended mentorship

– Suggests reverse mentoring from younger individuals for fresh perspectives

– Matthew’s board of advisors meets quarterly to discuss faith, family, and finances

– Emphasizes the mentee should do the heavy lifting in mentor relationships

Work-Life Balance

– Adapts travel and speaking schedule to family needs and life stages

– Prioritizes regular date nights and quarterly getaways with spouse

– Focuses on quality time with kids, understanding their interests

– Struggles with integrating faith when often preaching on Sundays

Career Advice

– Listen to trusted friends who offer career guidance

– Pay attention to spouse’s intuition about career decisions

– Foster relationships with people who care and have wisdom to offer

You can subscribe to the podcast at https://matthewefird.com.

Are you a seasonal business owner who’s struggling to make ends meet during the winter months? Do you hate losing great staff when the weather turns cold because you don’t have enough work to keep them employed year-round?

You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Would you consider yourself a corporate refugee or portfolio investor looking to get into business ownership in the emerging market of outdoor lighting? Would you be interested in an award-winning system focused on permanent holiday lights, landscape lighting, and temporary Christmas lights? Did you know that you can do outdoor lighting all year long? You could be a perfect fit for a Lighting Pros Franchise location! Learn more about Lighting Pros Franchise here: https://lightingprosfranchise.com

Interested in having Matthew speak at your upcoming Event? Go here: https://matthewefird.com

Looking for the best AI Notetaker? Check out my link to FathomAI and get a month of premium for free! https://fathom.video/invite/UT2ZaQ